New Delhi [India], February 22 (ANI/SRV Media): With the intention to revolutionise the content material world, Ishkaa, a inventive and collaborative enterprise, was based by Ishviene to work with the best skills this nation has to supply and spearhead the media 3.0 narrative. This studio brings collectively artists from totally different fields and pursuits to create essentially the most versatile and impactful content material obtainable.
Based mostly in Bangalore, IshKaa burst onto the scene with a easy imaginative and prescient and the uncooked ambition to fulfil it. IshKaa goals to alter the tasteless content material that is been fed by media homes and change it with high quality content material produced by its gifted and deserving staff. Not solely do they let the artists discover their strengths but in addition prepare and sculpt the aspirants to grasp their pursuits. It has change into a hub for folks to experiment, be taught and excel of their artwork varieties.
Ishkaa is derived from the phrase Ishq, which suggests love and divine ardour and it stands true to its identify as it’s about love, ardour, creativity, storytelling, narration, something that offers content material a greater dimension and that means.
Ishviene, FounderCEO, says, ”We intention to supply content material that creates a distinction in our viewers and make them assume and really feel. We intend to make our content material significant and one thing that will contact their soul whereas conveying the message of acceptance, sincerity and hope. At the moment, IshKaa works with artists specializing in numerous fields; each professionals and amateurs from filmmakers, musicians, photographers, to videographers, graphic artists, writers, and lots of extra.
IshKaa believes in nurturing its expertise pool in order that considerate, significant and impactful content material will be created for the micro-niches which can be changing the mass viewers as we communicate. Could artists discover inspiration on this collaborative co-creation course of and hopefully discover love within the particulars of their craft, simply the way in which I did.”IshKaa has taken on this difficult journey to supply a substitute for the form of content material Indian audiences have been served up, which is at finest mediocre and has zero or little optimistic affect. Moreover, it has been doing it effortlessly to surpass the challenges on the idea of sheer onerous work and expertise with artists excelling in numerous fields introduced in from varied components of the nation.
India has a plethora of gifted artists who by no means get to showcase their expertise to the viewers and numerous of those that solely dream to be artists. IshKaa is slowly altering this scene by turning into a platform they deserve. IshKaa believes in giving them an opportunity to point out their price and hone their skills.
Ishkaa Studios digitally launched the debut manufacturing, the music video of Rahul Rajkhowa’s single “Kya Bolti Tu”, on Valentine’s Day 2021 hours earlier than the launch occasion at Bombay Adda, Bangalore. The occasion had some notable celebrities, together with actor Ashish Sonkar, mannequin and Tamil actuality TV present Soppana Sundari winner Angelin Grashes.
Ever for the reason that introduction of OTT platforms, India has witnessed a surge in deserving actors/artists getting their long-awaited probability. IshKaa goals to do that on a a lot bigger scale the place the particular person is evaluated purely based mostly on their expertise regardless of another components that outline their way of life or identification. “Expertise requires no tags. An artist requires no labels. Expertise and creativity are pure and we need to go away them that manner” says Ishviene.
With their debut in music manufacturing, Ishkaa is simply getting began. The Studio goals to alter the content material scene by exploring varied varieties like podcasts, characteristic movies, quick movies, net collection docu-series, and extra. IshKaa’s imaginative and prescient is evident and all of the onerous work put in by their gifted artists will shine within the coming future!Join with @ishkaastudios on Instagram or look them up on Fb and LinkedIn to learn about their upcoming tasks and artist collaboration alternatives.
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